Wednesday, February 15, 2023

Marketing Project Process

The Marketing video project has been a project where my team and I have enjoyed a lot. It was a project that we need to research a lot to get a good outcome. Communication in my group has been very good because we are open to one another and trust each other. Since day one we have communicate in great way and listen to the different ideas of one another. 

 My team have country as the genre for our project, at first we were trigger to heard that we have to do a project about country something that none of us really listen to, but we find the happiness after all. We say that our project was going to be like the Luke Combs song "Beautiful Crazy". We start planning since the first day on what each member of the group have to do. Emilio and Me start doing the research chart, we were digging into how these companies market Country. We found out that country was more for old white people that live on the south, this shock us because it was going to be very difficult to target our audience because we wanted our artist to shine. Later we found out that country was also getting popular among teenagers. We took as much information we could and then start planning our campaign

 Another part of our planning was to plan the music video.This was the most exiting thing about this project because we wanted to make a video that reflect our creativity and that it was funny at the same time because people often relate country with happiness and joy. We start doing our storyboard in which we plan how we were going to execute the video. Our major fear was that the people in Flanigans didn't like that we were filming them. Our group include some varios camera shots and angles based on what we have learned in class and now the only thing left is to finish our presentation



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